Summer is here, and if you’re planning to imbibe while out on the lake or at a neighbourhood barbecue, the provincial auto insurer is urging you to make plans to get home safe.
That’s because police across the province will be hitting the streets looking for impaired drivers as part of ICBC’s CounterAttack road check campaign starting Canada Day, the agency announced today.
A full provincial enforcement blitz will kick into high gear on Fri., July 3.
The insurance agency is urging anyone planning to drink at summer gatherings to ensure they’re arranging for a safe ride home, from a designated driver, to a taxicab, to public transit.
An average of 13 people are killed every summer in crashes throughout the region because of impaired driving, ICBC says.
“We want everyone to enjoy their summer and have a good time – just make sure to include a plan for a safe ride home,” said Lindsay Matthews,director responsible for road safety for ICBC.
“Share the responsibility of being the designated driver to make sure your friends and family get home safe this summer.”
Local RCMP could not be immediately reached for comment on their enforcement plans.
According to ICBC statistics, there is an average of about 600 car accidents on Canada Day in British Columbia, mostly in the Lower Mainland.
The North Central part of B.C., including the Peace Region, sees about 37 crashes and about seven injuries on that day alone.
ICBC provides funding to local police forces as part of the CounterAttack program.